Flip Cam Experience Design & The Testimonial
If at the end of today you provided every customer a Flip-Cam and two minutes to talk about their experience doing business with your organization,...
Employee Engagement & Failure to Communicate
“What we have here is a failure to communicate…”
Rockstar Leadership & Corporate Culture
Leadership.
Employee Engagement: The 5 Key Drivers
I recently delivered a webinar on job search strategy. Given the state of the economy I assumed there would be natural interest in new perspective on...
Life, Work & Art
We live in beautiful world.
Are You Going To Make Plan?
As we cruise toward the end of summer and typically take a few days of well deserved R&R or family time I always believed it was a good idea to check...
Free & The RFP
I get asked to work for free almost every week. Or at least consider working on the basis of trade with the offer of things like promotion, exposure,...
Conferences & Quality Lead Generation
I attend a lot of conferences. And while it’s been a while since I’ve done the traditional market your services in the exhibit hall ‘booth-duty’ I...
The Power of Testimonials
Testimonials matter. In sales where value propositions are next to identical and compelling differentiation is narrow or non-existent, proof of...
Casual Day Stickers
I attend a lot of conferences. Often they are centered around leadership and human resources. And lately the popular theme choice has been “Next”,...
Selling to Human Resources
HR industry consultant and thought leader Mark Stelzner at Inflexion Advisors recently authored a fabulous blog post on ‘5 Ways to Torpedo Your Next...
Employment Branding Excellence at UHG
I had coffee this week with one of the strongest practitioners in the Employment Branding space, Heather Polivka at UnitedHealth Group. Heather is a...
Sales Recovery
Late last week I received a red alert phone call from the SVP of Business Development of a large tech. company on the East Coast. She had a real...
Perspective
Great relationships are resilient. They ebb and flow. Time passes. But the most meaningful one’s can quickly come back to center. I am lucky to have...
Careers, Culture & Cool
I typically don’t walk away from conversations about Employment Branding and Employee Engagement blown away. I have a pretty decent perspective on...