Sales Performance

business can turn on a dime|business turn on a dime ice skating

Business Can Turn on a Dime

I have a picture frame of a dime sitting on the credenza in my office. Underneath the coin a quote reads: “Business can turn on a dime.”

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How Advantage

The How Advantage

Here’s something you already know: Your customers are different than they were five years ago.

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Ryan Estis - Storytelling Matters|Storytelling Matters: the Lily Effect|storytelling in sales; why storytelling works

We Remember the Story

“Hi Ryan, I wanted to say hello. I saw you speak a couple years ago. I loved the message and I’m looking forward to seeing you again.”

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How to Shorten the Sales Cycle

How to Shorten the Sales Cycle

The sales cycle is getting longer. B2B buyers spend more time researching purchases, and they’re walking most of their decision journey alone,...

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