Collaborate 2010

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Yesterday I was fortunate for the opportunity to provide the morning keynote on Employment Branding for Collaborate 2010 – the first Jobs2Web user conference.  I enjoyed sharing the stage with a group of forward thinking practitioners and industry giants Lou Adler and J2W founder Doug Berg.  I also couldn’t help but marvel at the astounding level of engagement, open sharing, synergy and success during this event.  Collaborate was truly the perfect theme!

Jobs2Web continues to push the envelope on strategy, innovation and results for progressive organizations serious about leveraging technology and intelligence to Recruit Better. This week it was exciting to listen and learn about the powerful ROI they are delivering.  Client presentations from Yum Brands, Microsoft, Lifetime Fitness and Mayo Clinic validated Jobs2Web as both a powerful business partner and clear industry leader.  They continue to set the pace for delivering innovative Web 2.0 (or 3.0?) recruitment marketing solutions.

One of the most exciting client projects I’ve worked on in my new consultancy has been the Jobs2Web brand, unveiled this week at the user conference. I think the message platform and marketing tools resonated with the community in a compelling way!  I will post a more complete case study in the near future but in the interim, here are two video’s our team produced in partnership with Jobs2Web.

Great week!  Congratulations J2w!

Screenshot of e-newsletter titled 'Prepare for Impact' with sample content 'The Power of Micromarketing'

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